APF Event Hire Delivers Premium Marquee Solutions at the Blenheim Palace Game Fair

This year, the Blenheim Palace Game Fair, renowned as Europe’s largest festival of the countryside, showcased an impressive array of country fashion, food, and sporting equipment with over 800 trade stands. APF Event Hire was privileged to contribute to this prestigious event by providing bespoke marquee solutions for two notable exhibitors: Lanx Shoes and Warwickshire Clothing.

Lanx Shoes: A Stylish Showcase

Lanx Shoes, celebrated for its innovative and stylish footwear, required a marquee that could reflect its brand ethos and handle the substantial foot traffic expected at the Game Fair. We provided a 3m x 18m enclosed clearspan marquee, designed to offer a streamlined and attractive shopping experience.

Key Features of the Lanx Shoes Marquee:

• Spacious Interior: The elongated layout allowed Lanx to display an extensive range of footwear, from rugged country boots to refined casual shoes, all easily accessible to visitors.
• Elegant Design: The marquee’s design included branding and stylistic elements that mirrored the sophistication of Lanx Shoes, ensuring it stood out amongst the myriad of exhibitors.

Warwickshire Clothing: Luxurious and Functional

Warwickshire Clothing, known for its high-quality outdoor apparel, opted for a substantially larger space to accommodate their extensive product range. The 12m x 18m marquee was not only a store but a hallmark of luxury and comfort.

Special Features of the Warwickshire Clothing Marquee:

• Banner Rails: To maximise brand visibility, we installed banner rails around the perimeter of the marquee, which displayed eye-catching banners that could be seen from across the fairgrounds.
• Hard Floor Underlay and Carpet: These features provided a stable and comfortable walking surface, enhancing the shopping experience and giving the interior a premium feel.
• Custom Layout: The internal layout was meticulously planned to include various sections for different clothing lines, ensuring that each product type was showcased optimally.

Installation at a Prestigious Venue

The Blenheim Palace grounds demanded an installation process that was both efficient and respectful of the historic site. Our team at APF Event Hire managed the logistics with precision, ensuring that both marquees were erected smoothly and without any disruption to the palace grounds or other exhibitors.

Impact and Client Feedback

The feedback from Lanx Shoes and Warwickshire Clothing was overwhelmingly positive. Both clients reported excellent visitor engagement and significant sales, underscoring the effectiveness of the marquee designs in enhancing their brand presence at the event.

James Gower, Managing Director of The Game Fair, noted, “The Game Fair is a critical platform for rural businesses, and the contributions from partners like APF Event Hire are invaluable in creating an environment that supports robust trade and visitor satisfaction.”

Conclusion: APF Event Hire at the Heart of Country Excellence

At APF Event Hire, we pride ourselves on delivering high-quality, custom marquee solutions that meet the unique needs of our clients and enhance the event experience for all attendees. Our work at the Blenheim Palace Game Fair is a testament to our commitment to excellence and our ability to adapt to the diverse requirements of major events.

Whether you are showcasing at a large festival or organizing a private gathering, APF Event Hire is your partner in creating memorable and successful events. Contact us today to see how we can help elevate your next event with our expert marquee hire and installation services.